KillShot Audit

What makes Guerrilla Worx KillShot Audit special?

Question: "What does Guerrilla Worx offer as far as analytics that other current ads manager tools didn't or that Facebook doesn't offer?"

Simple Answer

Guerrilla Worx pulls the standard and custom conversion pixel data from your Facebook ads account and displays it in easy-to-understand dashboards so you can get the information you need to make decisions on how to run your Facebook ads, fast. The fully customizable dashboards allow you to drill down into your data and get answers much faster than you would be able to, were you using a spreadsheet or trying to figure it all out from your Facebook Business Manager account.

Full Answer

All the data that Guerrilla Worx can give someone, is also found inside Facebook. In fact, we pull directly from the Facebook API. It's a matter of finding it and organizing it in such a way that meaningful metrics and actionable insights can be seen. It's also a matter of how much time and effort it takes to get there.

In terms of the ABILITY to FIND the information - it depends on the skill level of the ads manager looking through Facebook's interface. A skilled Facebook Ads manager will know how to find the important information and how to pull it out, put it into spreadsheets and pivot tables and deliver good insights about how to improve the ad campaigns. If someone has an ads manager that is new, or inexperienced, they may or may not know how to gather and scrutinize Facebook's data.

In terms of the TIME IT TAKES to gather the good data and put it into spreadsheets for insightful analysis, it can take hours and hours.

Most agencies are paying $3,000 (or more) per month to have that data pulled for clients.

Guerrilla Worx pulls and organizes and presents the information in easy, actionable reports. You will see what you want to see per campaign, per client, per audience, or whatever matters the most to you and your KPIs.